CASE Cotton Made in Africa
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- Leaving behind the parameters of traditional graphic design, the ORCA Motion Graphics Team is clearly focused on providing innovative and bold solutions to meet the high demands of motion design. Motion graphics design is one of the most exciting new forms of digital expression and is at the intersection of graphics, design, photography, film, music, architecture, and computer programming. Our international motion graphics team translates the existing design expressions into the language of digital media and constantly pushes the limits in their design of moving content, whether it’s video, editing, animation, sound design, motion graphics, staged rooms, 3-D design, or many other aspects.
This organization connects African cotton farmers with international textile companies. Roughly 700,000 small farmers and their families benefit from this project. Each sold item of clothing made from Cotton Made in Africa is help for self-help. This is why the campaign does not beg for pity but promotes smiling. A smile for treating yourself to something nice. A smile for doing good with it. Thus we can give a smile to almost 6 million people in Africa – a smile that makes them proud and independent of donations. Don’t wear just anything – wear a smile.